2014 Digital Cleanse

Wednesday, January 29, 2014
Cleaning 2

There’s nothing like starting the year fresh. Here are some ways you can do that without ever touching the duster. Clean off your desktop This is equivalent to having…

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Education vs. Experience

Wednesday, December 21, 2011

I’ve always wanted to open up a post by presenting a stat so here goes: The average debt that a student will graduate with next year in Canada…

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Mad Men – An endangered species?

Thursday, September 29, 2011

I read an article about marketing in The Globe the other day. The article was about how to build a successful marketing campaign, a D-I-Y marketing manual for…

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Five Social Media Reputation Management Tactics As Classic Movie Fights

Thursday, August 18, 2011

Thanks to social media’s growth in both prevalence and influence, we are essentially living in one giant global high school—news, rumours and opinions travel almost instantly across multiple…

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3 Years of Agency Life

Thursday, August 11, 2011

So I was sitting around last week literally stumped as to what my next blog post would be about when it hit me. In a month or so, I would have spent 3 years at ZGM and seeing as how this is my first agency, I thought I’d use this as an excuse to share what I’ve learnt thus far. So without getting into the nitty gritty, here’s a brief overview of things that came to mind.

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The New Wave of Wallets

Thursday, May 12, 2011

My iPhone is my life. In the future, losing your phone may be even more of a headache than it is now. As mobile technology continues to rapidly…

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What’s a Wallaby? Adobe’s Flash-to-HTML5 Converter garners some attention.

Wednesday, April 6, 2011

If there’s one thing I love it’s a good Flash vs HTML5 blog post… the sarcasm doesn’t translate well, but rest assured I’m rolling my eyes. Some are…

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Dead is Dead: New Tech and Its Lazarus Effect

Friday, March 11, 2011

The 30 second spot is dead. Radio is dead. Print is dead. Advertising is dead. We’ve heard it all before. As the advertising and communications world continues to…

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Will 2011 be the year of the QR code?

Thursday, March 3, 2011

There are some funny looking boxes popping up on ads. I was recently thumbing through a magazine when I came across several ads featuring QR codes. While these…

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An Intro to Location-Based Marketing Services

Thursday, January 27, 2011

It’s going to be another action-packed year for the social scene As we settle into 2011, social media scenesters across the web are casting predictions for the coming…

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