2014 Digital Cleanse

Wednesday, January 29, 2014
Cleaning 2

There’s nothing like starting the year fresh. Here are some ways you can do that without ever touching the duster. Clean off your desktop This is equivalent to having…

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Education vs. Experience

Wednesday, December 21, 2011
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I’ve always wanted to open up a post by presenting a stat so here goes: The average debt that a student will graduate with next year in Canada…

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Mad Men – An endangered species?

Thursday, September 29, 2011
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I read an article about marketing in The Globe the other day. The article was about how to build a successful marketing campaign, a D-I-Y marketing manual for…

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Five Social Media Reputation Management Tactics As Classic Movie Fights

Thursday, August 18, 2011
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Thanks to social media’s growth in both prevalence and influence, we are essentially living in one giant global high school—news, rumours and opinions travel almost instantly across multiple…

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3 Years of Agency Life

Thursday, August 11, 2011
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So I was sitting around last week literally stumped as to what my next blog post would be about when it hit me. In a month or so, I would have spent 3 years at ZGM and seeing as how this is my first agency, I thought I’d use this as an excuse to share what I’ve learnt thus far. So without getting into the nitty gritty, here’s a brief overview of things that came to mind.

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The New Wave of Wallets

Thursday, May 12, 2011
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My iPhone is my life. In the future, losing your phone may be even more of a headache than it is now. As mobile technology continues to rapidly…

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What’s a Wallaby? Adobe’s Flash-to-HTML5 Converter garners some attention.

Wednesday, April 6, 2011
FlashToHTML5

If there’s one thing I love it’s a good Flash vs HTML5 blog post… the sarcasm doesn’t translate well, but rest assured I’m rolling my eyes. Some are…

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Dead is Dead: New Tech and Its Lazarus Effect

Friday, March 11, 2011
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The 30 second spot is dead. Radio is dead. Print is dead. Advertising is dead. We’ve heard it all before. As the advertising and communications world continues to…

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Will 2011 be the year of the QR code?

Thursday, March 3, 2011
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There are some funny looking boxes popping up on ads. I was recently thumbing through a magazine when I came across several ads featuring QR codes. While these…

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An Intro to Location-Based Marketing Services

Thursday, January 27, 2011
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It’s going to be another action-packed year for the social scene As we settle into 2011, social media scenesters across the web are casting predictions for the coming…

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