2014 Digital Cleanse

Wednesday, January 29, 2014
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There’s nothing like starting the year fresh. Here are some ways you can do that without ever touching the duster. Clean off your desktop This is equivalent to having…

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How Twitter Lists Changed My Life

Wednesday, October 2, 2013
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Anyone who manages a Twitter account is well-aware that you need to put in some serious TLC. You need to find content, create humorous/helpful/brilliant tweets, research hashtags, chat…

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Alberta Rises: Heroes of the 2013 Floods

Friday, June 28, 2013
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The recent flooding in Southern Alberta has impacted many people, including some of our very own ZGMers. While the devastation is horrible, we have been moved by the…

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4 Steps To Create A Social Campaign That Doesn’t Suck

Friday, June 7, 2013
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Last month, Peter Bishop and myself had the opportunity to present at MRU’s Social Media Shift Conference. We discussed four steps that are essential when developing social media…

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What Facebook Home Could Mean to Marketers

Monday, April 8, 2013
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On Thursday Facebook launched Facebook Home, an app that brings Facebook functions onto the home screen of Android phones, which essentially turns any Android phone into a Facebook…

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7 ways to create online content people might actually read

Tuesday, March 19, 2013
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Content is the meat in the sandwich but too often we spend all our time making the bread

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3 Quick Tips to Increase Facebook Engagement

Friday, October 26, 2012
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Be attractive.  Reached 1,000 followers? Post a celebratory photo! Announcing a new product? Create a fun video! According to Facebook, photos and videos generate 180% to 100% more…

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Making the Switch to Timeline: What Brands Need to Know

Monday, March 5, 2012
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Facebook Timeline for Brand Pages After much anticipation, Facebook announced on February 29 that they are rolling out Timeline for brand pages. While brands can work on the…

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Is Social Media Part Of Your 2012 Marketing Plan? Strategize With These 5 Steps.

Monday, February 20, 2012
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Our competitor is on Facebook. We must get on there. Now. In the past year it seems that multiple businesses have scrambled to utilize the latest social media…

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ZGM Spreads Holiday Cheer

Tuesday, January 10, 2012
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On December 23rd, 2011 it was the beginning of new beginnings for Rose and her family thanks to everyone at ZGM! Our team had collected an overwhelming amount…

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