What Facebook Home Could Mean to Marketers

Monday, April 8, 2013
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On Thursday Facebook launched Facebook Home, an app that brings Facebook functions onto the home screen of Android phones, which essentially turns any Android phone into a Facebook…

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7 ways to create online content people might actually read

Tuesday, March 19, 2013
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Content is the meat in the sandwich but too often we spend all our time making the bread

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3 Quick Tips to Increase Facebook Engagement

Friday, October 26, 2012
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Be attractive.  Reached 1,000 followers? Post a celebratory photo! Announcing a new product? Create a fun video! According to Facebook, photos and videos generate 180% to 100% more…

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Making the Switch to Timeline: What Brands Need to Know

Monday, March 5, 2012
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Facebook Timeline for Brand Pages After much anticipation, Facebook announced on February 29 that they are rolling out Timeline for brand pages. While brands can work on the…

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Is Social Media Part Of Your 2012 Marketing Plan? Strategize With These 5 Steps.

Monday, February 20, 2012
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Our competitor is on Facebook. We must get on there. Now. In the past year it seems that multiple businesses have scrambled to utilize the latest social media…

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ZGM Spreads Holiday Cheer

Tuesday, January 10, 2012
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On December 23rd, 2011 it was the beginning of new beginnings for Rose and her family thanks to everyone at ZGM! Our team had collected an overwhelming amount…

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Get ready for Facebook Timeline

Wednesday, October 19, 2011
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Another new Facebook profile design?! For those of you that don’t know, Facebook is rolling out yet another change to your profile design and functionality… any day now….

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Sorting your friends with Facebook Lists

Thursday, October 13, 2011
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What is a List? Facebook Lists are like Facebook’s answer to Google Circles. You can organize your friends and pages into groupings (Lists), so you can post content…

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Simplifying Social Media Management

Thursday, September 1, 2011
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Some days, social media can feel like a fulltime job. Facebook. Twitter. YouTube. Flickr. Post a promotion on this day. Post an event on that day. Track who’s…

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Five Social Media Reputation Management Tactics As Classic Movie Fights

Thursday, August 18, 2011
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Thanks to social media’s growth in both prevalence and influence, we are essentially living in one giant global high school—news, rumours and opinions travel almost instantly across multiple…

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