Some things are meant to be together

Some things are meant to be together

November 30, 2011 –

ZGM Collaborative Marketing to merge with Wonder/OMC

Calgary, Alberta – ZGM Collaborative Marketing and Wonder/OMC, two leading marketing communications agencies based in Calgary, announce their merger effective January 1, 2012.

The combined entity, which will operate as ZGM Collaborate Marketing, is seen as the ideal blend of complementary strengths and resources by the new partnership team, composed of principals of both agencies.

“This merger enhances our ability to deliver seamless, fully integrated marketing and advertising solutions. We are ideally positioned to respond to client evolving needs in today’s fast-paced, digitally-focused communication environment,” says Dan King, who will serve as President and Creative Director for the company.

The agency will combine 30 team members across a range of disciplines including Planning and Strategy, Media Services, Advertising, Digital, Mobile and On-line Services, Design, Social Media, Social Marketing and Public Relations. It will offer integrated services to such clients as Government of Alberta, MNP, Fountain Tire, Market Mall, Joint Utility Safety Team (Where’s the Line?) and Jayman Homes.

“While we’re strong in each discipline, our true strength will be when these disciplines work together to find innovative, non-traditional solutions for our clients,” adds Christopher Heatherington who will serve as the agency’s Creative Advisor.

One of the strengths of this merger is the remarkable synergy that exists between the organizations. This is reflected in the fact that there are no conflicting accounts and all team members will be retained as part of this agreement. For the agency’s clients, this means the same principals and team members will continue to deliver a high level of service, only now with a greater depth of services and resources available to support their efforts.


If you would like more information on this topic, or to schedule an interview, please contact either:

Dan King
President and Creative Director
ZGM Collaborative Marketing

Andrew McFallon
Partner, Media Director
403.228.3000 ext 229



ZGM Collaborative Marketing, formerly Zero Gravity Inc., was founded by Chairman, Rich Thompson,12 years ago. Partners Dan King, Rob Fairhead and Mario Amantea joined the full-service agency in 2005. Clients include MNP, Market Mall, FirstEnergy, Apex, CUPS, W. Brett Wilson and Prairie Merchant Corporation.

Wonder Communications was incorporated in 1996, operating since 2006 as a full-service agency with a media management division branded as OMC. Controlling shareholders are Christopher Heatherington and Andrew McFallon. Wonder and OMC serve clients such as Fountain Tire, Hair Club, Government of Alberta, FortisAlberta, Joint Utility Safety Team (Where’s the Line?) and the Resorts of the Canadian Rockies.


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